Rawson Verco Need have newly embarked on a crusade to help their clients navigate the complex issues surrounding cyber security. They have developed a methodology and custom tools to deliver this service to the market and required a way of distinguishing this from their other business services.
Expanding their existing icon set to include visual representations of the abstract elements of the cyber security world, we designed a suite of posters, social media tiles and graphics for the promotion of this service in a style that is distinct within their own business but still reflects the broader brand identity of the firm.
Further extension of this sub-identity into a microsite and motion graphics are to come.