La Popular Taqueria

Good food, happy life. A simple philosophy that underscores every aspect of La Popular Taqueria, Port Adelaide’s authentic Mexican hub. Combining local ingredients, quality produce and free-range meats, chef Daniella Guevara Munoz and husband Kor-jent van Dijk recreate the food of Mexico City and the Yucatan Peninsula with loving attention.

  • Social Media
  • Art Direction
  • Media Outreach

Throughout our engagement with La Popular Taqueria, we have worked to develop brand recognition of the Port Adelaide-based restaurant, providing PR services and social media management. In addition to developing the public-facing profile of Chef Daniella Guevara Muñoz, we have helped to build a brand evoking the character and joy of La Pop’s humble beginnings, increasing brand recognition and respect for the cuisine’s world-class calibre.

Outcomes

Over the 12 month period spanning 2023-2024, we delivered 45 editorial mentions across state and national media (up 309% on previous period), including online news articles, print articles and broadcast mentions across national TV and radio. Total potential reach of this media activity was 28.8 million, up 409% on the previous period.

Curious?
Let’s arrange a catch up to see if there’s a fit.

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