The Australian Ski Area Association represents a group of ski resorts across New South Wales, Victoria and Tasmania.
With information being the primary role of the website, we focussed the refresh on presenting resort details, statistics, and industry resources in an easy to navigate and engaging manner.
To avoid looking like a customer facing resort site, and over-representing any one resort, the site makes use of abstract imagery instead of photography.
Textured compositions evoke mountains and ski-trails and can easily adapt to a changing colour scheme between the winter and summer seasons.
Curious?
Let’s arrange a catch up to see if there’s a fit.
